As the Campaign Manager, you will have the opportunity to support the domestic Sales and Marketing team in creating campaigns and promoting the Trundl brand. This role will involve a lot of teamwork, and coordination with multiple stakeholders. The ability to handle complex relationships and work in a team environment is a key requirement.
RESPONSIBILITIES:
- Run brand awareness and lead generation campaigns.
- Help increase organic/paid traffic to the website with various digital campaigns.
- Maintain consistent form-fills through various campaign activities.
- Research, identify, and suggest new promotion opportunities.
- Ideate and pull crowds to the Trundl web assets with campaigns.
- Set up and optimize the campaign spend for better results.
- Execute campaigns end-to-end and report their performance.
- Continually monitor campaigns spend and clicks.
- Research/identify relevant keywords, their budget, and segment audiences.
- Set goals, track conversions, and optimize for conversion.
- Suggest changes to the landing pages to optimize conversion.
- Conduct A/B, multivariate testing to improve the performance of campaigns.
- Track and report the performance of campaigns and make overall improvements.
SKILLS & QUALIFICATIONS
- Full-time graduation in any discipline.
- 8+ years of experience in a B2B environment.
- Successful track record in B2B marketing and campaigns.
- Good understanding of digital marketing channels like SEO, PPC, email marketing, and analytics.
- Hands on experience with PPC campaigns, Google AdWords Search and Display.
- Experience with CRM software (i.e., HubSpot, Salesforce).
- Good verbal and written communication skills.
ABOUT TRUNDL:
Trundl is a Platinum Enterprise Atlassian Solution Partner with offices in the US, Canada, and India. Atlassian Partners provide strategic consulting and hands-on support to Atlassian’s 280,000+ worldwide customers.